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Domo Knowledge Base

Snapchat Ads Connector

Version 8

 

Intro

Snapchat represents a new direction in social media, with its predominantly young users craving a more in-the-moment way of sharing and communicating via technology. Use Domo's Snapchat Ads Connector to receive details about organizations, ads, campaigns and more. To learn more about the Snapchat Ads API, visit their page (https://developers.snapchat.com/ads/).

You connect to your Snapchat Ads account in the Data Center. This topic discusses the fields and menus that are specific to the Snapchat Ads connector user interface. General information for adding DataSets, setting update schedules, and editing DataSet information is discussed in Adding a DataSet Using a Data Connector.

Prerequisites

To connect to your Snapchat Ads account and create a DataSet, you must have a Snapchat client ID and client secret. To obtain these credentials, do the following:

  1. Navigate to the Snapchat Ads API application here: https://developers.snapchat.com/apply/

  2. Fill out the form, and click Submit.

  3. Once you have applied, navigate to https://business.snapchat.com/, log in with the username and password that has access to your Ad accounts, and select Business Details from the menu in the upper left.

  4. In the OAuth Apps section, click +OAuth App. Give a meaningful name to the app (for example, Domo Connection).

  5. In the Snap Redirect URI field, provide the following Redirect URIs:

  6. Once this is done, you will be shown your app's client id and client secret.

Connecting to Your Snapchat Ads Account

This section enumerates the options in the Credentials and Details panes in the Snapchat Ads Connector page. The components of the other panes in this page, Scheduling and Name & Describe Your DataSet, are universal across most connector types and are discussed in greater length in Adding a DataSet Using a Data Connector.

Credentials Pane

This pane contains fields for entering credentials to connect to your Snapchat Ads account. The following table describes what is needed for each field:  

Field

Description

Client ID

Enter your Snapchat client ID.

Client Secret

Enter your Snapchat client secret.

Once you have entered valid Snapchat Ads credentials, you can use the same account any time you go to create a new Snapchat Ads DataSet. You can manage connector accounts in the Accounts tab in the Data Center. For more information about this tab, see Managing User Accounts for Connectors.

Details Pane

This pane contains a primary Reports menu, along with various other menus which may or may not appear depending on the report type you select.

Menu

Description

Report

Select the Snapchat Ads report you want to run. The following reports are available:

Object Info: Ad Accounts

Returns all ad accounts for the specified organization.

Object Info: Ads

Returns all ads within a specified ad squad or ad account.

Object Info: Ad Squads

Returns all ad squads within a specified campaign or ad account.

Object Info: Campaigns

Returns all campaigns within a specified ad account.

Object Info: Organizations

Returns all the organizations the logged-in user can access.

Statistics: Ad

Returns statistics for a single specified ad.

Statistics: Ad Squad

Returns statistics for a single specified ad squad.

Statistics: Campaign

Returns statistics for the specified campaign, or for all ads or ad squads owned by that campaign.

Organization

Select the organization you want to retrieve data for.

Ad Account

Select the ad account you want to retrieve data for.

Select Ads By

Select whether you want to retrieve ad data from an ad account or an ad squad.

Select Ad Squads By

Select whether you want to retrieve ad squad data from an ad account or a campaign.

Campaign

Select the campaign you want to retrieve data for.

Ad Squad

Select the ad squad you want to retrieve data for.

Ad

Select the ad you want to retrieve data for.

Breakdown

Select whether you want to break down results by ad, ad squad, or campaign.

Granularity

Select how data will be aggregated in your report.

Dimension

Select how your data will be grouped in your report.

Pivot

Select how your data will be pivoted in your report.

Fields

Select the fields (columns) you want to include in your report.

Swipe Up Attribution Window

Select a Swipe Up Attribution Window of 1, 7, or 28 days.

View Attribution Window

Select the desired View Attribution Window. Note that this value must be smaller than the Swipe Up Attribution Window.

Duration 

Select whether you want to pull data for a specific date or a date range. 

Report Date 

Select whether the report data is for a specific date or for a relative number of days back from today. 

Select Specific Date 

Select the date for the report. 

Days Back

Enter the number of past days that should appear in the report.  

Start Date

Specify whether the first date in your date range is a specific or relative date. You select the last date in your range in End Date

End Date

Specify whether the second date in your date range is a specific or relative date. You select the first date in your range in Start Date.  

Select Specific Start Date

Select the first date in your date range. 

Select Specific End Date

Select the second date in your date range. 

Days Back to Start From

Enter the number of the farthest day back that should be represented in the report. Combine with Days Back to End At to create a range of represented days.

For example, if you entered 10 for Days Back to Start From and 5 for Days Back to End At, the report would contain data for 10 days ago up until 5 days ago.

Days Back to End At

Enter the number of the most recent day back that should be represented in the report. Combine with Days Back to Start From to create a range of represented days.

For example, if you entered 10 for Days Back to Start From and 5 for Days Back to End At, the report would contain data for 10 days ago up until 5 days ago.

Other Panes

For information about the remaining sections of the connector interface, including how to configure scheduling, retry, and update options, see Adding a DataSet Using a Data Connector.