Webtrends QuickStart App
Intro
Webtrends provides tools for digital marketers including web, social, and mobile analytics along with other digital marketing solutions. The Webtrends QuickStart provides additional insight by tracking traffic volume trends over time, website conversion, and the sources influencing site traffic.
Usage
Business questions that can be answered:
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Are we realizing value from our users?
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From what sources are we receiving traffic?
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How is traffic volume changing?
Metrics included in the app:
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Average Visit Duration
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Conversions by Campaign
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Conversions by Traffic Source
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Exit Pages
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Organic Search Keywords
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Page Views
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Paid Search Keywords
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Referring Domains
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Top Bounced Pages
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Top Mobile Visits
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Traffic Trend (Log Scale)
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US Visitors
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Visit Sources
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Visitors
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Visits
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World Visitors
Authentication
Your Webtrends account name, username, and password are required to authenticate.
Date Range
The QuickStart pulls data for the last 400 days.
QuickStart Reports
For report descriptions, see Webtrends Connector.
Report Configuration / Report Details
THIS SECTION UNDER CONSTRUCTION
QuickStart Data
The Webtrends QuickStart will provide the following data collections and cards:
Collection |
Card |
Card Description |
Data Name |
---|---|---|---|
Executive Pulse: 5 cards you need to check daily. |
Conversions by Traffic Source |
CONVERSIONS BY TRAFFIC SOURCE |
Traffic Source Conversions |
Executive Pulse: 5 cards you need to check daily. |
Top Bounced Pages |
TOP BOUNCED PAGES |
Entry Pages with Bounce Rate |
Executive Pulse: 5 cards you need to check daily. |
Traffic Trend (Log Scale) |
TRAFFIC TREND (LOG SCALE) |
New vs. Returning Visitors |
Executive Pulse: 5 cards you need to check daily. |
US Visitors |
US VISITORS |
Geo: NA States + Provinces |
Executive Pulse: 5 cards you need to check daily. |
Visit Sources |
VISIT SOURCES |
Conversions by Source |
Collection |
Card |
Card Description |
Data Name |
---|---|---|---|
Site Performance: Are we realizing value from our users? |
Average Visit Duration |
AVERAGE VISIT DURATION |
New vs. Returning Visitors |
Site Performance: Are we realizing value from our users? |
Conversions by Campaign |
CONVERSIONS BY CAMPAIGN |
Campaign IDs with Conversions |
Site Performance: Are we realizing value from our users? |
Exit Pages |
EXIT PAGES |
Exit Pages |
Collection |
Card |
Card Description |
Data Name |
---|---|---|---|
Traffic Attribution: From what sources are we receiving traffic? |
Organic Search Keywords |
ORGANIC SEARCH KEYWORDS |
Search Phrases: Organic |
Traffic Attribution: From what sources are we receiving traffic? |
Paid Search Keywords |
PAID SEARCH KEYWORDS |
Search Phrases: Paid |
Traffic Attribution: From what sources are we receiving traffic? |
Referring Domains |
REFERRING DOMAINS |
Referring Domains |
Traffic Attribution: From what sources are we receiving traffic? |
Top Mobile Visits |
TOP MOBILE VISITS |
Mobile Device Conversions |
Traffic Attribution: From what sources are we receiving traffic? |
World Visitors |
WORLD VISITORS |
Geo: Countries |
Collection |
Card |
Card Description |
Data Name |
---|---|---|---|
Traffic Trends: How is traffic volume changing? |
Page Views |
PAGE VIEWS |
New vs. Returning Visitors |
Traffic Trends: How is traffic volume changing? |
Visitors |
VISITORS |
New vs. Returning Visitors |
Traffic Trends: How is traffic volume changing? |
Visits |
VISITS |
New vs. Returning Visitors |