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Domo Knowledge Base

LinkedIn Connector

Intro

The Domo LinkedIn Connector integrates Domo with LinkedIn to extract data from the LinkedIn API. The connector provides access to company profiles and updates and follower information. To learn more about the LinkedIn API, visit their site (https://developer.linkedin.com).

The LinkedIn connector is a "Cloud App" connector, meaning it retrieves data stored in the cloud. In the Data Center, you can access the connector page for this and other Cloud App connectors by clicking Cloud App in the toolbar at the top of the window.

Important: Certain connectors require an API usage fee charged to you by the company, not Domo, depending on the customers' accounts with that company. Use of this connector may require an API usage fee.

You connect to your LinkedIn account in the Data Center. This topic discusses the fields and menus that are specific to the LinkedIn connector user interface. General information for adding DataSets, setting update schedules, and editing DataSet information is discussed in Adding a DataSet Using a Data Connector.

Primary Use Cases

This connector is useful for measuring engagement from company updates and posts.

Primary Metrics

  • Company follow statistics

  • Post likes

  • Post comments

  • Share statistics

Primary Company Roles

Marketing roles, especially those involving social engagement

Average Implementation Time

Less than 10 minutes

Ease of Use (on a 1-to-10 scale with 1 being easiest)

2

Prerequisites

To connect to your LinkedIn account and create a DataSet, you must have the following:

  • The email address you use to log in to LinkedIn

  • The password you use to log in to LinkedIn

Connecting to Your LinkedIn Account

This section enumerates the options in the Credentials and Details panes in the LinkedIn Connector page. The components of the other panes in this page, Scheduling and Name & Describe Your DataSet, are universal across most connector types and are discussed in greater length in Adding a DataSet Using a Data Connector.

Credentials Pane

The Domo LinkedIn connector uses OAuth to connect, so there is no need to enter credentials within Domo. Click Connect (or select Add Account if you have existing LinkedIn accounts in Domo) to open the LinkedIn OAuth screen where you can enter the email address and password you use to log in to LinkedIn. Once you have entered valid credentials, you can use the same account any time you go to create a new LinkedIn DataSet. You can manage connector accounts in the Accounts tab in the Data Center. For more information about this tab, see Managing User Accounts for Connectors.

Details Pane

This pane contains a primary Reports menu, along with various other menus which may or may not appear depending on the report type you select.

Menu

Description

Report

Select the LinkedIn report you want to run. The following reports are available:

Company Follow Statistics - Breakdown

Returns statistics about a given company’s  total followers, which can be broken down by various metrics such as industry, seniority, company size, month, etc.

Company Follow Statistics - Historical

Returns a daily breakdown of company follower statistics for a specific date or date range.

Company Follow Statistics - Overview

Returns an overview of followers for a given company.

Company Search

Returns data for one or more given companies. You can use this data to compare employee count, followers, etc.

Company Update Statistics

Returns share statistics (clicks, shares, and likes) for a given company, broken down by month. 

Company Update Statistics - Historical

Returns share statistics (clicks, shares, and likes) for a given company for a specific date or date range.

Company Update Posts

Returns information about the latest update posts for a given company.  

Company Update Post Comments 

Returns all comments for the latest update posts for a given company. 

Company Update Post Likes 

Returns all likes for the latest update posts for a given company. 

 

Break Down By

Select how you want data in your report to be presented. For example, if you select Industry, the report data will be broken down by industry type.

Company Name

Enter the name of the company you want to retrieve data for.

Company ID

Select the company you want to retrieve data for.

Duration

Specify whether the data in this report is for a single date or a range of dates.

Report Date 

Specify whether the data is for a specific or relative date. Choose Relative if you always want the report to retrieve data for a given number of days back (which you specify in Date Offset) from the current date. For example, if you enter 5 for Date Offset and set the DataSet to update daily, each new day the report will update to show information for the date 5 days in the past.   

Date Offset 

Enter the number of days back from the current date that will be presented in the report.   

Date From 

Specify whether the first date in your date range is a specific or relative date. Choose Relative if you always want the report to retrieve data for a given number of days back (which you specify in Date From Offset) from the current date. If you choose Relative here, you should also choose Relative for Date To and specify a value for Date To Offset

For example, if you enter 10 for Date From Offset and 5 for Date To Offset and you set the DataSet to update daily, each new day the report will update to show information for 5 to 10 days in the past.   

Date To 

Specify whether the end date in your date range is a specific or relative date. Choose Relative if you always want the report to retrieve data for a given number of days back (which you specify in Date To Offset) from the current date. If you choose Relative here, you should also choose Relative for Date From and specify a value for Date From Offset

For example, if you enter 10 for Date From Offset and 5 for Date To Offset and you set the DataSet to update daily, each new day the report will update to show information for 5 to 10 days in the past. 

Select Specific Date From 

Select the first date in your date range.  

Select Specific Date To 

Select the last date in your date range.  

Select Specific Date 

Select the date you want to retrieve data for.  

Company IDs 

Enter the IDs of companies you want to compare in your report, separated by commas. Find the ID of a company by entering the name in the Company Name field. The number in parentheses that follows the name in the Company ID dropdown menu is the ID.

Post Type 

Select the post type for the report. When Status Update is selected, only the 50 most recent posts are returned. For other post types, the report retrieves all posts within the last 20 days or 250 total posts, whichever comes first.  

Update Key 

Enter the update key. You can find the update key for a specific post in the Company Update Posts report. If you leave this blank, the report retrieves likes or comments for all company update posts.   

Other Panes

For information about the remaining sections of the connector interface, including how to configure scheduling, retry, and update options, see Adding a DataSet Using a Data Connector.

Troubleshooting

  • The LinkedIn user account used to create the DataSet must have access to a Company page. Otherwise the connector will not be able to pull any data.

  • LinkedIn access tokens stay valid until the number of seconds returned in the expires_in field in the API response. Currently, all access tokens are issued with a 60-day lifespan.